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Star Wars is an American space oriented franchise created by George Lucas, which started with the 1977 film and rapidly became a worldwide pop-culture phenomenon. Over years the franchise has been expanded into various films, TV series, Video games, Books, Toys and more; creating a complete fictional universe. Star Wars holds Guinness World Record for the “Most successful film merchandising franchise”. Currently worth $70 billion one of the largest media franchises of all time. It currently has 9 main films and is rated the second biggest film franchise of all times. Seek will be reporting on all current affairs and popular topics of of the Star Wars universe.